MUMBAI: Love don't always last forever, baby. So if your lady don't love you anymore, plead emosanal atyachaar and just move on. The recently released Dev-D taps the pulse of today's youth who won't dwell in the past forever and look ahead at life's various possibilities.
Says lyricist Amitabh Bhattacharya, "The words emosanal atyachaar came from director Anurag Kashyap. The idea was that Paro was getting married while Dev is lamenting his kismet over one drink too many. The fact that today's Dev moves on to Chandramukhi in the final frame speaks about the change in mindset of young people.''
Real life examples of the change are many. Size-0 Kareena moved on to Saif, and even Shahid Kapoor has been linked to everybody from actresses Vidya Balan, Amrita Rao to tennis star Sania Mirza. Lara Datta moved on from boyfriend of five years Kelly Dorjee and is now `good friends' with his best buddy Dino Morea. Starlet Amrita Arora broke off with British cricketer boyfriend Usman Afzal and found a new man within six months. The duo is set to wed soon. Says Amrita, "For me, love lasts forever. Today's youth doesn't believe in carrying emotional baggage. One can pick up the pieces and move on in life.''
Gone are the days of Suraiya who stayed single all her life after her parents did not allow her to marry actor Dev Anand. He, of course, moved on to marry Kalpana Kartik. Says the evergreen Anand, "I accepted it and moved on in life.''
Lyricist Sameer doesn't think highly of the emosanal atyachaar concept. He says, "It's not really an anthem. Just an experiment that has impressed the youth more with its visual appeal rather than the words.'' He does agree that the song reflects the mindset of today's youth.
For Director Mahesh Bhatt, the idea of everlasting love has been junked into the dustbin of history. "The young have come to terms with the transient nature of love,'' he says. Bipasha an John Abraham fell in love in the sets of the film Jism. "The demystfication of love began with Jism. In the film, Bipasha used her Devdas-like hero to achieve her goals and says that the body does not know of love.''
Interestingly, while cinema is getting real, television is looking at love stories that are very traditional in nature. Whether it is Tujh Sagh Preet Lagayi Sajna's Vrinda or Ye Rishta Kya Kehlata Hai's Akshara, they all believe in the traditional goody goody love stories. Says Rekha Modi, the writer of popular serials like Kyun Ki Saas Bhi Kabhi Bahu Thi, "Traditional love stories have gained TRPs on television. If one shows romance in a family backdrop, the audience automatically gets larger.”
Source: http://timesofindia.indiatimes.com/Cities/GenX-learns-to-move-on-in-love/articleshow/4114869.cms
Says lyricist Amitabh Bhattacharya, "The words emosanal atyachaar came from director Anurag Kashyap. The idea was that Paro was getting married while Dev is lamenting his kismet over one drink too many. The fact that today's Dev moves on to Chandramukhi in the final frame speaks about the change in mindset of young people.''
Real life examples of the change are many. Size-0 Kareena moved on to Saif, and even Shahid Kapoor has been linked to everybody from actresses Vidya Balan, Amrita Rao to tennis star Sania Mirza. Lara Datta moved on from boyfriend of five years Kelly Dorjee and is now `good friends' with his best buddy Dino Morea. Starlet Amrita Arora broke off with British cricketer boyfriend Usman Afzal and found a new man within six months. The duo is set to wed soon. Says Amrita, "For me, love lasts forever. Today's youth doesn't believe in carrying emotional baggage. One can pick up the pieces and move on in life.''
Gone are the days of Suraiya who stayed single all her life after her parents did not allow her to marry actor Dev Anand. He, of course, moved on to marry Kalpana Kartik. Says the evergreen Anand, "I accepted it and moved on in life.''
Lyricist Sameer doesn't think highly of the emosanal atyachaar concept. He says, "It's not really an anthem. Just an experiment that has impressed the youth more with its visual appeal rather than the words.'' He does agree that the song reflects the mindset of today's youth.
For Director Mahesh Bhatt, the idea of everlasting love has been junked into the dustbin of history. "The young have come to terms with the transient nature of love,'' he says. Bipasha an John Abraham fell in love in the sets of the film Jism. "The demystfication of love began with Jism. In the film, Bipasha used her Devdas-like hero to achieve her goals and says that the body does not know of love.''
Interestingly, while cinema is getting real, television is looking at love stories that are very traditional in nature. Whether it is Tujh Sagh Preet Lagayi Sajna's Vrinda or Ye Rishta Kya Kehlata Hai's Akshara, they all believe in the traditional goody goody love stories. Says Rekha Modi, the writer of popular serials like Kyun Ki Saas Bhi Kabhi Bahu Thi, "Traditional love stories have gained TRPs on television. If one shows romance in a family backdrop, the audience automatically gets larger.”
Source: http://timesofindia.indiatimes.com/Cities/GenX-learns-to-move-on-in-love/articleshow/4114869.cms
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